Heatmaps as a constructive tool

  • March 19th, 2007

For some time, I’ve left a small Crazy Egg <script> at the bottom of my site which provided information as to where readers were more inclined to use their mouse. My impression(s) of the service has changed little from when I shared my thoughts during the beta period. 5thirtyone.com Overlay & Heatmap 3 day campaign […]

Create URL tracking campaigns

  • September 9th, 2006

The website stat whore within each of us shares a similar yearning for tracking specific links to gauge popularity. The reason? We like knowing what tickles a readers interest, what keywords entice readers to click-through, or what ad campaigns work where and when. Over the past few months I have managed to keep myself entertained […]

W3Counter – Kind of reminds me of Mint

  • July 6th, 2006

Web admins have a wide set of choices when it comes to website analytical tracking services. Some of the more popular services offer a free version which allows just about anyone with an inquisitve mind to track their visitors, hits, and uniques. I, for one, rely and admire the awesome utility provided by Shaun Inman […]

Crazyegg impression: Heatmaps are hot!

  • March 19th, 2006

Crazy Egg recently gifted me with access to the current beta service and I must say, I am impressed. While analytical tracking utilities like Mint [currently running on 5ThirtyOne] provide great data results regarding hits and unique traffic, it is often difficult to create a general impression of actual reading habits. Analyzing that reader #2345 […]